Rocky Mountain

This existing brand was looking for a refresh of their legacy product as they reformulated their functional beverage with a greater amount of CBD than ever before. We looked at the brand equity they had and recommended they keep the name but give it a complete make over. The result is a fresh new brand design and packaging system, along with a fun and lighthearted attitude – helping take this brand refresh to another level.

NAMING
BRANDING & STRATEGY
BRAND IDENTITY
PACKAGE DESIGN
RETAIL DISPLAYS
BRAND ACTIVATION