People love their pets and want to give them the very best. That is the nugget of insight that helped us create Butcher’s Naturals Pet Snacks. In a category where consumers are seeking high quality, hand-crafted products for their pets, we helped create a high quality, premium, artisanal brand founded on clean, simple, ingredients. The package reflects a hand-crafted approach and the understated design helps it stand out on the shelf where the competition all looks the same. Butcher’s Naturals is anything but the same.
Branding & Strategy